Lifestyle

City Gear and Nike Donate Funds to Memphis-Based Building Blocks Mentoring Program

Apr 18, 2023

In honor of the inaugural Fresh Off The Block city showcase, City Gear, in partnership with Nike, donated $50,000 to a Memphis community giveback organization on December 7. Building Blocks Mentoring Program is a 501 (c) (3) non-profit organization that supports its Memphis-area youth with mentoring to empower social development, education, and self-awareness, according to the group's website. The check presentation was attended by members of the City Gear field leadership team and representatives of Building Blocks Mentoring Program, Executive Assistant to the CEO Catina Smallwood, and organization Founder/CEO Stephon Smallwood.

This Is Fresh Off The Block

Style is more than self-expression, it’s an expression of your city, your community, your culture.

Your style is an extension of your DNA.

When the streets are your runway, it doesn’t matter where you show up. The style is curated, but the swag is effortless. It’s in your way of walk. Your way of talk. Your style is your way of letting all those around you know, “I’m here. Take notes.”

When you step out, you always keep it fresh, because what you wear is as authentic as you are. So put on for your city, your neighborhood, your street, and always show up Fresh Off the Block.

More From Fresh Off The Block
Each episode of City Gear’s Fresh Off The Block series, produced in partnership with Nike and Nice Kicks, takes viewers to a new city to explore the area’s impact on the music scene, basketball, personal style, and the neighborhoods behind the city’s heartbeat.
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