Mar 12, 2024
City Gear is here to inspire you with a fresh spring and summer outfit that's both stylish and comfortable.
Read MoreGreat innovation comes from great problem solvers. Hoka founders Nicolas Mermoud and Jean-Luc Diard were mountain trail runners who needed a running shoe that could meet the demands of their strenuous running routines. At that time, there was nothing in running footwear that catered to the needs of trail runners. Mermoud and Diard also knew runners suffering from injuries and people who wanted to start running but complained of the pain associated with it. This inspired them to take the opportunity to create a comfortable and technically sound sneaker that would give mountain runners the ultimate trail-running experience. Not only did the Hoka shoe revolutionize running on rugged trails, but it was adopted by runners across all environments and terrains.
The design of the Hoka shoe began with experimenting with oversized shoe builds and shaping the midsole to develop unique tread patterns and styles never before seen on a running shoe. The Hoka team wanted to mimic the technology of bike tires and the feel you get from cycling down a mountain at breakneck speeds. Comfortability was also key and when they finished the design of their first shoe, the Hoka Mafate, it had more than double the cushioning of traditional running shoes.
Today Hoka offers a variety of men’s and women’s running shoes for runners of all skill levels. The classic, award-winning Hoka Clifton men’s and women’s running shoe builds on the lightweight and comfort-centered characteristics that Hoka has built its name around. The Hoka Rincon men’s and women’s shoe, inspired by the waves of the famous Rincon surf spot, improves upon the original design with a more secure fit and revised Meta-Rocker that supports the runner’s natural gait to increase running efficiency and provide quicker acceleration. And the groundbreaking stabilizing shoe, the Hoka Arahi men’s running shoe offers a smooth and supportive ride that prioritizes performance. Each Hoka shoe features the innovative and iconic EVA foam that offers supreme softness and weightlessness.
Whether you need a shoe for those after-work runs around the neighborhood or you’re running down mountains on the weekends, you can hit the trails knowing your feet will be secure in a pair of Hoka running shoes. Shop Hoka shoes in men’s and women’s sizes in stores or online at Hibbett | City Gear.