Lifestyle

Fresh Off The Block - Giving Back to Our Memphis Community

Dec 6, 2022

The latest episode of FOTB, created in partnership with Nike and Nice Kicks, showcases how City Gear and Memphis residents support their community and give back to the neighbors who make up the backbone of their city. One way the brand gives back is through Cutz for Kids.

A Grind City original, Cutz for Kids is a City Gear giveback program through which City Gear stores host pop-up barbershops on-site, offering free haircuts, and often backpacks and school supplies, to local students during the back-to-school season.

This Is Fresh Off The Block

Style is more than self-expression, it’s an expression of your city, your community, your culture.

Your style is an extension of your DNA.

When the streets are your runway, it doesn’t matter where you show up. The style is curated, but the swag is effortless. It’s in your way of walk. Your way of talk. Your style is your way of letting all those around you know, “I’m here. Take notes.”

When you step out, you always keep it fresh, because what you wear is as authentic as you are. So put on for your city, your neighborhood, your street, and always show up Fresh Off the Block.

More From Fresh Off The Block
Each episode of City Gear’s Fresh Off The Block series, produced in partnership with Nike and Nice Kicks, takes viewers to a new city to explore the area’s impact on the music scene, basketball, personal style, and the neighborhoods behind the city’s heartbeat.
City Gear x Nike Fresh off the Block Logo