Oct 19, 2022
Born in New Orleans and based in Memphis, this rapper mines musical inspiration from both culturally-rich cities. PreauXX is paving his own lane when it comes to music, with an emphasis on originality and authenticity.
“The Memphis music scene is indoctrinated in my sound, the bounce, the rawness of the people. I truly believe if you make it in Memphis you can make it anywhere. We don’t care how fly you are, how much money you have, it’s who you are and that stands the test of time,” he says.
Discussing the 40th Anniversary of the Nike Air Force 1, Preauxx recalls how he was inspired by the Nelly era.
“You had to have the Air Force 1 hightop with the tongue hanging out and they had to be crispy. If you step outside with dirty Forces there is something wrong with you.”Preauxx describes his personal style as eclectic, very colorful, very sly, very smooth and luxurious.
“I love a shoe that tells a story and stands out in a way that only a few people can pull off. A cream shoe with some natural earth tones is so player to me. Memphis fashion has made me fearless, in your face as much as possible. Not in what I wear, but how I wear it.”
Style is more than self-expression, it’s an expression of your city, your community, your culture.
Your style is an extension of your DNA.
When the streets are your runway, it doesn’t matter where you show up. The style is curated, but the swag is effortless. It’s in your way of walk. Your way of talk. Your style is your way of letting all those around you know, “I’m here. Take notes.”
When you step out, you always keep it fresh, because what you wear is as authentic as you are. So put on for your city, your neighborhood, your street, and always show up Fresh Off the Block.
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