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Air Max 95 OG Colorways: History and Iconic Comeback

Jan 27, 2026

In 2025, Nike celebrated the 30th anniversary of one of its standout silhouettes: the timeless Air Max 95. Throughout 2025, we got a succession of Air Max 95 OG colorways as the House of Swoosh paid tribute to an icon. And the flow of Air Max 95 original colorways is not stopping in 2026. This year, we can expect OG and retro releases for beloved colorways like "Grape," "Comet" and "Olympic."

 What's driving the continuing popularity of Nike Air Max 95 OG colorways? A combination of nostalgia, undimmed influence and the never-out-of-style quality of a design classic.

Iconic Air Max 95 Colorways and Their Origins

Any discussion of the history of Air Max 95 OG colorways has to begin with the iconic Nike Air Max 95 OG "Neon" shoes. Released more than 10 times since it debuted in 1995, the "Neon" is the near-perfect showcase for the anatomy-inspired design and layered aesthetic that are key to the Air Max 95 silhouette.


Designer Sergio Lozano brought together three principal ideas for the Air Max 95. First, it's famously the first shoe to have a visible Nike Air unit in the forefoot (as well as the heel, which is an original Air Max 1 feature). Second, he drew inspiration from human anatomy, seeing the lacing system as ribs and the outsole as a spine, connected by the upper's suede and mesh "muscle fibers." Finally, a dark-to-light gray gradient from outsole to upper represented the earth's strata, giving a sense of the bones of an exhumed creature emerging from the soil.


That gradient also has additional design and performance elements, which are most obvious in the "Neon" colorway. The dark outsole and lighter upper naturally contrast with the neon green in the visible Air units and on the lacing system. And Lozano thought the dark outsole would help this runner's shoe hide wear and tear for longer.


Other Nike Air Max 95 original colorways take this concept and run with it in a rainbow of designs. Where the "Neon" looks futuristic to this day, the crisp blue-and-white strata of the "Slate" colorway make for a much more composed, elegant, even old-school style.

A pair of black Nike Air Max 95 sneakers

How the Air Max 95 Became a Sneakerhead Staple

The bold design marked the Air Max 95 as an unusual new shoe. It achieved iconic status through immense and sustained popularity. Hip-hop culture embraced the shoe, which got love from everyone from Lil' Kim and Eminem to Game and Raekwon. At the same time, Air Max 95s were making a huge impression on the Japanese resale market and attracting major attention in Europe. 


A little notoriety can go a long way in establishing a shoe's status as a streetwear classic. The Air Max 95 certainly didn't suffer from being identified as the number one sneaker footprint in UK police databases in the 2000s. 


Throw in a regular supply of OG releases, alongside updated and fresh Nike Air Max 95 Essential shoes, and you have a combination of nostalgia, collectibility and on-trend new editions that skyrocketed this shoe to perennial popularity.

Where to Find OG Air Max 95s

Browse the latest Nike Air 95 shoes at Hibbett, online or via the mobile app. Or stop by your local Hibbett store to try on a pair of women's Nike Air Max 95 shoes or OG Air Max 95 sneakers

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