Your browser's Javascript functionality is turned off. Please turn it on so that you can experience the full capabilities of this site.

Support Her Sole - La Morena Honored as NFL Championships Featured Artist

Feb 6, 2023

Support Her Sole Alum, Lucinda 'La Morena' Hinojos was honored this year as the featured artist for the 57th NFL National Championships.

Watch La Morena's Episode

Support Her Sole Alum, Lucinda 'La Morena' Hinojos celebrated her art and opportunity to represent the Mexican-American and Apache Native American communities in the national spotlight as the featured artist for 57th NFL National Championships. The partnership made Lucinda the first Chicana and Native-American artist to partner with the NFL.

Watch the full episode.

View this post on Instagram

A post shared by Hibbett (@hibbettsports)

More From Support Her Sole

Support does not exist without connection – connection to your community, your creative source and yourself. In today’s world the weight on our shoulders, on women’s shoulders, to “fit in” is heavy, but through sports, fashion and creativity, women and young girls are finding the joy in being different. We want to encourage Gen-Z girls and millennial women to knock down boundaries and create their own through self-expression and being themselves.

See More Episodes

Lifestyle

When Were Sneakers Invented?: The Origins of a Global Phenomenon

Jul 2, 2025

From quiet rubber soles to billion-dollar hype drops, sneakers transformed from simple athletic gear into a cultural touchstone.
Read More
Lifestyle

Best Curry Shoes for On-Court Domination

Jun 26, 2025

Find the best Stephen Curry basketball shoes at Hibbett. Elevate your game with top performance and style. Shop now and dominate!
Read More
Lifestyle

Hibbett Partners with Nike for LA's After Dark Tour Half Marathon

Jun 24, 2025

On June 7, a select group of 12 Hibbett team members participated in the Nike After Dark Tour half marathon in Los Angeles.
Read More
Lifestyle

Hello Sunshine! Embracing Light & Bright Nike Styles for Her This Summer

Jun 20, 2025

Discover light & bright Nike summer fashion for women! Shop essential summer outfits, Nike shorts, slides & sneakers perfect for the First Day of Summer.
Read More
Lifestyle

Keyeriah Miles Juneteenth Q & A With Hibbett

Jun 18, 2025

A Black woman entrepreneur shares how Juneteenth inspires her mission to empower women in golf. Learn how she turns barriers into opportunities and builds legacy through visibility, community, and unapologetic Black excellence.
Read More
Lifestyle

LA Lakers' Trey Jemison Shares Thoughts on Juneteenth

Jun 18, 2025

Juneteenth is a celebration of freedom, but freedom and what the day represents means something different to everyone. We recently connected with Birmingham-native and current LA Laker, Trey Jemison, to hear what Juneteenth represents to him, how he celebrates his personal freedom, and his vision for the future.
Read More