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The Nike Air Max 90: Classic Vibes, Fresh Looks

When it comes to sneakers with legacy and street credibility, the Nike Air Max 90 has it locked in. Since debuting in 1990, this iconic shoe has been a go-to for sneakerheads, athletes and trendsetters alike. It's got all the right moves: bold design, visible Air cushioning and enough colorways to match every vibe. Whether you're into clean all-white looks, sleek all-black styles or head-turning brights, there's an Air Max 90 for your rotation.

Looking to shop for the whole family? You're in luck. Hibbett has Nike Air Max 90 styles for men, women, boys and girls—so everyone can rock the retro-modern energy that made this shoe a legend. Other shoes in our Nike collection also have that retro vibe that you should also check out.


The History of the Nike Air Max 90

Designed by Nike legend Tinker Hatfield, the Air Max 90 was originally released as the Air Max III. Its aggressive angles, layered panels and bold pops of color made it instantly recognizable. And, of course, the star of the show? That visible Air unit in the heel—larger than what came before and unapologetically on display.

The shoe was renamed the Air Max 90 later, as a nod to its birth year, and it hasn't slowed down since. Over the decades, it's been remixed in countless materials and collabs, but the OG DNA still shines through.


Why Nike Air Max 90 Still Hits

The Air Max 90 continues to be a favorite because of its mix of comfort, heritage and style flexibility. Here's why people keep lacing them up:


Iconic Design That Goes With Anything

Layered panels and signature color blocking make this shoe endlessly wearable. Try a classic white or black pair for everyday looks, or pick a bold combo if you want to show some personality. Complete the look with Nike bags, popular sunglasses, and jewelry.


Built-In Comfort

It's not just a looker—the Air Max 90 delivers with a cushioned midsole and padded collar. The visible Air unit gives your heels some extra bounce, whether you're working on your feet all day or hanging out at home.


Made for Everyone

This silhouette fits every age and style. You'll find men's, women's and kids' Nike Air Max 90s at Hibbett in a full range of sizes and colorways.



FAQs

Do Air Max 90 Run Small?

Air Max 90s generally run true to size, but some wearers find them slightly snug, especially in the toe box. If you have wider feet or prefer a roomier fit, consider going up half a size. It's always a good idea to try them on with the socks you plan to wear.

The Air Max 90 is known for its all-day comfort. The visible Air unit in the heel absorbs impact with each step, while the padded collar and cushioned midsole provide support. Many people wear them for walking, standing at work, or casual everyday activities without discomfort.


Are Air Max 90 Running Shoes?

While the Air Max 90 was originally inspired by running shoe technology, it's now primarily a lifestyle sneaker. The cushioning and support are great for walking and casual wear, but if you're a serious runner, you'll want a shoe specifically designed for running performance.


How Much Height Do Air Max 90 Add?

The Air Max 90 adds approximately 1.5 to 1.75 inches of height due to the visible Air unit and midsole cushioning. This gives you a subtle lift while maintaining the shoe's classic profile and comfortable feel.


How to Clean Air Max 90 Shoes

Keep your Air Max 90 shoes looking fresh with a simple routine: mix warm water with mild soap, and gently scrub with a soft brush or cloth. Wipe clean, then let them air dry. For mesh sections, avoid soaking to keep the structure intact.


Related Categories

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