Expert Advice

The Ultimate Asics Guide

Aug 22, 2024

When the trend for chunky running shoes took off in the late 2010s, Asics suddenly found itself at the center of the hype. This classic Japanese running shoe brand has been making performance-driven footwear since 1949, but its retro-inspired designs have also caught the eye of fashion-forward sneakerheads.

Today, Asics offers shoes for runners, athletes and anybody else who appreciates classic designs and comfort-centric technologies. If you’re thinking about adding a pair to your collection, use this Asics buying guide to find the Asics shoes that suit you best.

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Asics Shoe Guide: Lifestyle vs. Running

Asics is known for its running shoes, which come equipped with an impressive lineup of technologies for handling different terrains and stride styles. However, the company has also been quietly putting out some of the best lifestyle shoes of the 2020s.

These are some things to think about when you’re choosing between Asics’ casual and running shoes:

  • Activity: Prioritize support and cushioning if you’re looking for running shoes. With casual shoes, style will play a bigger role. (If you’re using them for another sport, like tennis or pickleball, be sure to think about what your feet need when you play.)
  • Looks: Asics running shoes tend to have a sporty, streamlined look and a taller stack height, while casual models are more low-slung and minimal.
  • Technology: While all Asics models feature the company’s comfort-enhancing features, running-focused models are typically where you’ll find the most advanced tech.
  • Fit: A well-fitting shoe is a must whether you’re wearing it casually or on a run. However, the added strain of running means it’s smart to be a little more choosy about finding exactly the right fit for your foot in a running shoe.

Asics Technology: What to Look For

Asics shoes are known for devotion to the art and science of shoe technology. Depending on what you need from your Asics, you might look for any or all of these key pieces of tech:

  • GEL™: The signature Asics GEL™ technology uses a silicone gel insert in the sole to provide excellent shock absorption and cushioning, making it ideal for both running and casual shoes.
  • OrthoLite™ Sockliner: Found in many Asics casual and running shoes, this built-in sockliner offers improved breathability and moisture management to help minimize the discomfort of sweaty feet.
  • FlyteFoam™: This lightweight and responsive EVA foam provides exceptional cushioning and responsiveness, delivering a bouncy and energetic feel that's perfect for runners — though you’ll find it in some types of casual shoes, too.
  • AHAR™ Outsole: Asics’ signature outsole tech uses a high-performance rubber similar to what’s used in car tires. The result is an outsole with exceptional abrasion resistance and great grip on a variety of services.

A Quick Size Guide for Asics

A Quick Size Guide for Asics

According to the official Asics size guide, most people should go up a half size when choosing Asics running shoes. For casual shoes, you’ll typically find that the fit is true to size. The exception: If you know you have wide feet, you might need a larger size in casual shoes anyway. If you’re not sure, it might be time to give your feet a quick measurement.

Note that some Asics shoes are unisex, meaning sizing information is available in both genders — so make sure you’re checking either men’s or women’s sizing. For more information and full size charts, see the official ASICs size and fit guide.

Some of Our Favorite Asics Shoes

Lifestyle Shoes

Asics' lifestyle shoes offer a blend of heritage design and modern comfort. These casual models prioritize style and versatility, making them perfect for everyday wear. They feature a more low-slung silhouette and minimal design, while still incorporating Asics' signature comfort technologies.

Running Shoes

Asics running shoes are engineered for performance and support. Designed with runners in mind, these models offer advanced technologies to enhance your stride and cushion your feet. They typically feature a sportier look and a taller stack height to provide added stability and protection.

That’s just the beginning of the Asics shoes you’ll find at Hibbett. Stop into your local Hibbett store and find the perfect fit, or shop all of our Asics shoes online. If you’re a runner in search of the perfect pair of shoes, be sure to also see our running shoe guide.

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