Sep 24, 2025
As the summer months wind down, one of the hottest trends is the resurgence of Tumblr-core. The style, inspired by early 2010s internet culture, is taking over this fall’s fits.
Tumblr-Core is a fashion movement that brings back the Tumblr culture of the early 2010s. The style combines elements of emo nostalgia, indie sleaze and curated rebellion to create an iconic retro look.
Key pieces include layered knits, Doc Martens or artfully scuffed Converse. Sad girl eyeliner is all the rage, along with other emo-inspired makeup looks.
As Gen-Z takes on the fashion of the previous generation, they’re adding their own spin. Today’s Tumblr-core trends incorporate more fluid gender expression, with plenty of gender-neutral style options, such as the Vans Old Skool Unisex sneaker.
Aesthetic self-expression is at the forefront of the style, adding elements of soft grunge paired with vintage appeal in natural palettes like earth tones and muted pastels.
One of the key pieces in a Tumblr-core wardrobe is the perfect sneakers. The most popular sneaker styles that reflect 2025’s Tumblr-core trend lean into old-school skating culture, combining OG 2014 Tumblr-core grunge with modern shoe trends.
If you know anything about fashion in the OG Tumblr era, you know Converse One Stars were THE sneaker to have. Tumblr-girls frequently paired these kicks (which they intentionally scuffed just so) with ripped tights and oversized band tees.
Every skater during the heyday of Tumblr had a pair of Vans. These wide-profile shoes were great for keeping your balance on a board. They're comfy for regular streetwear, too. The Vans Old Skool skate shoe line brings back this iconic shoe silhouette, with the checkerboard and black-and-white sneakers remaining at the top in popularity.
One of the hottest shoes this fall is the adidas Campus 00s collection. These pastel suede kicks have maximum stack height for skater-approved cushioning. They’re especially loved by fans of the soft grunge and sadboy-core aspects of Tumblr-core fashion.
It wouldn’t have been the 2010s without New Balances. Now, these retro throwbacks have new life in the New Balance 9060 line. These are perfect for a retro running shoe or a sporty & rich take on Tumblr-core.
The sneakers are the foundation of a Tumblr-core fit, but what do you pair them with? Tumblr-core outfits are all about layering and contrast. Start with basics like graphic tees, baggy cargos or pleated skirts. Layer with cardigans or oversized zip hoodies. Add your sneakers over striped socks or ripped tights. Experiment with color blocking for extra style points.
Add accessories, such as chokers, chains or a retro bag like the North Face Jester backpack. Finish the look with wired headphones and some classic Ray-Ban 2131 sunglasses. Remember to prioritize aesthetics over performance. Rips and scuffs are part of the worn-in charm.
If you’re ready to take on Tumblr-core IRL, Hibbett has all of the retro looks you need. Start by checking out our collection of trending sneakers, then build your Tumblr-core wardrobe with our selection of retro accessories.
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