Sneaker Releases

Air Jordan 1 Retro High OG "Artisanal Red" Launching 04/27 Colorway: TEAM RED/WHITE Style: Men's and Kids' Sneakers

Release Date: April 27, 2024

Apr 15, 2024

Since the very beginning, the color red has been an integral part of Jumpman legend. The budding Bulls player’s first pair of Jordan shoes — which were actually Air Ships, but that’s another story — were the legendary “Breds” that got him in hot water with the NBA. And now, nearly 40 years later, some iteration of red still reigns supreme. 

Be sure to enter the sneaker raffle via the Hibbett | City Gear mobile app to snag a pair of Air Jordan 1 Retro High OG sneakers in “Artisanal Red.” The Jordan shoes hit Hibbett shelves on April 27 in men’s, toddler, preschool and grade school sizing.

Since their 1985 debut, the Jordan 1s have been a cultural phenom, eventually transitioning from basketball shoes to lifestyle sneakers. The “Team Red” (the shoe's unofficial name) rendition keeps it simple, following the formula perfected by Nike’s Peter Moore all those decades ago. A clean white leather upper gets punchy Team Red overlays for a classic sneaker style, perfect for school kids and adults alike. Team Red Nike Air branding rests on the nylon tongue tag with a white Wings logo along the ankle collar. White laces match the shoe’s upper and midsole, while Team Red saturates the rubber outsole and the sockliner for a straightforward retro-modern design. 

The appeal of the AJ 1 Retro High OG transcends its “Artisanal Red” colorway. They’re comfortable enough to span generations, and their enduring design and premium materials keep their popularity strong. Wear them with jeans, shorts, dresses or joggers. Send kids to school in uniforms or playclothes sporting a pair of these striking kicks. Whether at home, at work, on vacay or at play, the heritage sneakers will keep fits looking fresh and feet protected all day long. 

Enter the April 27 sneaker raffle for your chance to win a pair of the “Artisanal Red” Air Jordan 1 Retro High OG men’s, toddler, preK or grade school sneakers at Hibbett. To maximize your chances of winning, you can select up to three nearby stores. In the meantime, keep an eye out for must-cop Jordan kicks for yourself or your kids via our launch calendar.

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