Sneaker Releases

Air Jordan 12 Retro "Pink Snow" Launching 11/21 Colorway: PEARL PINK/SOFT PINK Style: Kids' Shoes

Release Date: November 21, 2025

Nov 11, 2025

Launched for the 1996/97 NBA season and supported by a string of retro and OG releases in the decades since, the Air Jordan 12 is one of the most enduring silhouettes in the Jordan Brand lineup. The latest demonstration of the shoe's staying power and versatility comes in the kids Air Jordan 12 Retro GS "Pearl Pink" release, dropping on November 21 — just in time for the holiday shopping season.

Available in the full range of kids' sizes — Grade School (GS), Preschool (PS) and Toddler (TD) — the two-toned, pastel-pink colorway looks destined to be an instant hit for winter-season school styling. Indeed, the official "Pearl Pink" colorway has already seemingly been supplanted by a more wintry moniker: "Pink Snow" is the informal nickname for the forthcoming kids' Air Jordan Retro 12 release.

A Bold Pink Take on a Classic Jordan

We've seen a few attempts at pink AJ 12s over the years, like the recent Air Jordan 12 Retro GG "Valentine's Day" 510815-109 kids' sneakers (aka the "Vivid Pink" colorway). And the AJ 12 has proved fertile ground for some exciting shoes for younger sneakerheads, like the kids' Air Jordan 12 Retro GS wolf grey and black release last year. The "Pink Snow" release continues that theme with key design details that focus on expression and durability.

The Air Jordan 12's classic pleated leather upper and textured, faux-snakeskin mudguard get dressed in matching pink for this launch, complemented by a darker raspberry outsole and lining. Silver eyestays complete the look. 

The colorway transforms classic Jordan Brand basketball high-top sneakers into lightweight boots with a winter-style vibe.

Sizing for Every Young Sneakerhead

Officially, the "Pink Snow" is a kids' Air Jordan 12 Retro GS release — meaning it will be available in Grade School sizing suitable for girls or boys. The sneakers are also released in PS (Preschool) and TD (Toddler) sizes. But it seems clear that launch marketing will initially be aimed at more of a GG (Gradeschool Girls) release than true unisex GS appeal.

That said, these shoes are versatile, hard-wearing and ideal for anyone with feet who likes the colorway and can find a size to fit. Adults with small feet might even find some overlap with their sizing and the upper end of the GA sizes — check the Hibbett size charts for more information.

Jordan sneakers like the Air Jordan 12 tend to run true to size, though the standard advice is to take a half size up if you have wide feet.

How to Score the AJ12 “Pink Snow”

The Air Jordan 12 "Pink Snow" (or "Pearl Pink") colorway drops November 21 in GS, PS and TD sizes. Cop your Jordan kids' shoes at Hibbett online or via the mobile app. Or stop by your local Hibbett store to try on a pair for yourself or your kids.

And get all the latest news and information about the "Pink Snow" release, as well as other kids' Jordans dropping for this holiday season, with the Hibbett launch calendar. Lock in and never miss another landmark shoe drop.

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