Sneaker Releases

Sneakers Release – Under Armour Curry 10 “Sour Patch” Men’s Basketball Shoe Launching 11/11

Nov 2, 2022

Chances are good you ripped open a plastic bag of Sour Patch Kids for a mouth-puckering treat at least once this season. In late September, Stephen Curry took the opportunity to showcase this latest sneaker launch, looking like a snack in his colorful kicks.

Under Armour Curry 10 "Sour Patch" side by side

Whether you’re a Warriors fan, a sneakerhead or a Steph stan, you can get your hands on a pair of Curry’s latest treat — Under Armour’s Curry 10 “Sour Patch” shoes offered in men’s sizes. Cop a pair of these super-sweet/kinda-sour basketball kicks beginning November 11.

Under Armour Curry 10 "Sour Patch" top view

A flurry of primary and secondary hues set the tone for this shoe — a blue base gives way to a bold yellow, red, black, green and blue pattern, plenty of texture, dancing Sour Patch Kids and the candy’s recognizable logo. This debut shoe comes on the heels of a winning season for Stephen Curry, rife with record-breaking feats and his first NBA Finals MVP.

Under Armour Curry 10 "Sour Patch" tongue

The Under Armor Curry 10 has plenty of yummy features built right in. UA Flow gives that super bouncy cushioning that provides court-sticking grip without the weight of an added rubber outsole. Under Armour’s Warp 2.0 upper weaves lightweight tape of varying widths along the shoe to create structure and support while maintaining breathability. A blue midsole takes on multicolor speckling, and oversized tongue and heel tabs make this sneaker easy to put on and take off. An extra-thick sockliner keeps the half-bootie shoe exceedingly comfortable, while a midfoot shank integrated into the sneaker contributes to the stability of the package.

Under Armour Curry 10 "Sour Patch" left side

Weighing in at only 12.5 ounces, this lightweight, mesh-based shoe also integrates Curry’s signature branding in red throughout. Sour Patch Kids and a cartoon Curry appear on the insole, and the Under Armor logo is on the outsole. Shop the November 11 UA Curry 10 “Sour Patch” drop in men’s sizes at Hibbett | City Gear, and be sure to check out all of our upcoming sneaker releases.

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