Clothing for boys and girls used to be wholly focused on comfort and playtime. Kids’ clothing was made to be stretchy and relaxed, keeping them comfortable whether they were playing tag or taking a nap. Now, children's clothes have evolved to be more stylish and street-ready, allowing the next generation to express their sense of fashion.
Kids’ sneaker culture follows in the footsteps of adult sneaker culture, often coming in the same iconic styles but altered to fit little feet. Adorable “mini-me” posts on Instagram have inspired many parents to elevate their child’s wardrobe. When Mom laces up the latest pair of Jordan Retros, her baby can, too. When Dad cops the coolest Nike kicks, he also grabs a pair for his toddler.
Reebok, New Balance and adidas shoes in full family sizing mean kids can feel like grown-ups and look cuter than ever, in sneakers made for the active lives of children. Toddlers, preschoolers and grade-schoolers get playtime comfort in a trendy package.