Dec 17, 2025
Explore how sneaker unboxing became Gen Z’s new status symbol—where style, exclusivity, and the thrill of the drop meet digital culture.
Read MoreWho is DJ Sneakerhead, the face of Hibbett x @jordan 's "Kicks Academy" series? You may know him from his YouTube handle @DNASHOW. His name: DJ Willingham and he is Cleared for Takeoff.
In the second installment of Kicks Academy with DJ Sneakerhead, powered by Jordan Brand and Hibbett, we get schooled on the Jordan Spizike Low . This Jordan mashup has the most Jordan models incorporated into one shoe boasting elements from the AJ 3, 4, 6 and AJ 9.
DJ Sneakerhead is bringing new and old generations together, reminiscent of when MJ won his first and second dunk contests. The 'Jordan 2/3' represents two iconic models with a legacy that will last from now until forever.
DJ Sneakerhead is a collector, educator and OG in the sneaker game. When searching for community, sneakers became his connector, providing endless opportunities in a world of entrepreneurship.
Stay tuned this week for more exciting updates from DJ Sneakerhead and the Hibbett x Jordan crew.
Our heroes didn’t follow paths, so we don’t either. Flight for us means going where no one has, whether physically or stylistically. Self-belief makes us crave the unknown and find excitement in fear. We champion the pioneers who take culture and sport to new heights. We ask ‘why not’ and work to make the world better, encouraging others to do the same. And we see your style as radically being yourself in open conversation with the moment in time.
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Dec 17, 2025
Explore how sneaker unboxing became Gen Z’s new status symbol—where style, exclusivity, and the thrill of the drop meet digital culture.
Read MoreNov 25, 2025
Hibbett and Nike named two additional high schools to their joint First String philanthropic initiative this month, continuing their commitment to supporting youth athletes during the season of giving.
Read MoreNov 14, 2025
As we honor Native American Heritage Month, we’re still riding the high from an unforgettable weekend in Albuquerque, New Mexico.
Read MoreNov 7, 2025
Explore the best sneaker collaborations of all time and what they reveal about creativity, culture and the power of brand partnerships.
Read MoreOct 24, 2025
Ballin' in Boutwell brought college basketball and community spirit to downtown Birmingham, reimagining the historic Boutwell Auditorium for a multi-day celebration.
Read MoreOct 23, 2025
Explore the Pro Standard Día de los Muertos Collection at Hibbett. Discover culturally-rich streetwear tees, hoodies & shorts that blend iconic artistry with fresh style. Shop the drop and build your head-to-head look today.
Read MoreApr 12, 2024
Meet DJ Sneakerhead - collector, educator and OG in the sneaker game. When searching for community sneakers became his connector, providing endless opportunities in a world of entrepreneurship. Join us for another episode of the Hibbett x Jordan series "Cleared for Takeoff" to hear more from DJ Sneakerhead!
Read MoreApr 18, 2024
Spring is the perfect time to refresh your closet with updated wardrobe essentials. Discover which items are must-haves this season from Hibbett!
Read MoreMay 8, 2024
Hibbett and City Gear are nothing without the communities we serve, that's why this AAPI month, we are honoring our customers and associates from the Asian American and Pacific Islander communities with a few featured stories that highlight the beauty of their cultures and storied heritage. Meet Josh Comia!
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