Jul 31, 2023
Hibbett and Jordan Brand recently partnered to provide a one-of-a-kind experience for the kids of Jordan athlete Jayson Tatum's hometown, St. Louis, MO, in anticipation for the back-to-school season.
But the surprises didn’t stop there; Hibbett also presented Jayson Tatum Foundation and Wohl Center leadership each with checks for $25,000 to assist in program funding and support for the organizations.
Other memorable event highlights included Tatum Truck and newsstand, refreshments like the Pink Lemonade that inspired the must-cop Jayson Tatum 1 "Pink Lemonade" colorway, basketball video and arcade games, music, gift card giveaways and more.
Mar 20, 2026
Check out the complete Air Jordan shoes list by the numbers. From the AJ1 to the latest models, we rank and explain the history of every Jordan
Mar 12, 2026
Celebrate Air Max Day in Atlanta with Hibbett and Nike. See how the Air Max 95 Neon and Family Reunion Pack came to life at Cascade Skating Rink.
Mar 2, 2026
What is Upscale Apparel? Learn about the bold streetwear brand taking over youth fashion with high-impact graphics and urban style at Hibbett.
Feb 23, 2026
Discover why Von Dutch clothing is back in style and how its iconic Y2K edge blends with today’s streetwear for a bold, retro-inspired look.
Feb 16, 2026
Emmy-winning producer Omari Collins reflects on legacy, HBCU pride and building on Black excellence with purpose.
Feb 1, 2026
For Clifford Taylor IV, Black History Month is a living story of legacy and responsibility. Discover how he’s making an impact through talent and ambition every day.
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