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Sneakers Release – Nike Air Max Viva “Black/Wheat Indigo” Launching March 11

Sneakers Release – Nike Air Max Viva “Black/Wheat Indigo” Launching March 11

Feb 23, 2021

Need a lift? The latest women’s-exclusive sneakers from Nike will elevate your wardrobe to the next level. Meet the Nike Air Max Viva, which combines a stunning silhouette with plush padding, so you have a shoe for all occasions.

Launching in a modern black and Wheat Indigo palette on March 11, this workhorse of a sneaker is designed to do double duty. It looks as good with a business casual or night out ’fit as it does with your athleisure wear. When you’re trying to decide on a pair of shoes that can do it all, think the Viva.

Nike Air Max Viva "Black/Wheat Indigo" Women's Shoe

A wheat-colored leather bathes the upper with luxurious smooth suede appointments in the same color, including the Swoosh and lacing system. Bold and modern, the Air Max Viva offers lasting comfort thanks to Nike’s Max Air cushioning in the heel and a soft foam white midsole with black speckling. A padded collar hugs the ankle for the right blend of comfort and style.

Heavy-duty tech cords stand out with their amorphous lacing pattern, which goes beyond the boundaries of the actual lacing system. Instead, these cords swoop along the shoe’s sides, running through one eyestay positioned at the bottom of the Swoosh. With their custom fit and urban streetwear vibe, the two discrete laces — one red, one indigo— are works of art on an already artistic shoe. Pull tabs at the heel make it easy to slide these shoes or take them off.

Nike Air Max Viva "Black/Wheat Indigo" Women's Shoe

The partial rubber outsole provides even more in the way of pattern and print, with traction perfect for city streets and a foam midsole that peers through the rubber grips. Other key details of this shoe that contribute to the modern aesthetic include Air branding incorporated along the outsole and tongue tag, along with painterly strokes of indigo along the Max Air window frame.

If you’re looking for that perfect pair of sneakers that can go anywhere, think the Nike Air Max Viva. The women’s shoe, offered in black and Wheat Indigo, lands at Hibbett | City Gear beginning March 11.

Nike Air Max Viva "Black/Wheat Indigo" Women's Shoe

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