Mar 30, 2023
We will feature the Levi 501 style jeans and the 150th anniversary! Please emphasize that these jeans are iconic and share some history facts!
Read MoreMar 30, 2023
This year marks Levi’s 150th anniversary of the brand’s most iconic design — Levi’s 501 jeans. And though they may simply be a pair of pants to some, they represent so much more. They are, in fact, a staple piece in the historical timeline of apparel and design, withstanding the test of time and continuing to be a top product in today’s industry. Originally created as utilitarian workwear, these pants have transcended to everyday clothing worn by multiple cultures across multiple generations. To celebrate this iconic fashion symbol, dress yourself up in a Levi’s 501 fit from Hibbett | City Gear.
The Levi’s legend began in 1872 when Levi Strauss, a Bavarian dry-goods merchant, partnered with a tailor named Jacob Davis, who purchased thread and fabric from Strauss to create a workers’ uniform known as “waist overalls.” However, one day, a woman approached Davis to inform him the stitching on her husband’s pants weren’t holding up to wear and tear. Honing his resourcefulness, Davis removed the metal rivets from a saddle and used them to reinforce the pants, paving the way for the iconic blue jeans we wear today.
A year later on May 20, 1873, Davis along with Levi Strauss & Co received a patent for an “improvement in fastening pocket openings.” The rest, as they say, is history, and Levi’s went on to become one of the world’s most popular jeans companies, standing the test of time and holding up to whatever demands were asked of them.
Levi’s 501s have been a prominent wardrobe element for everyday Joes all the way up to Hollywood icons like Marlon Brando, James Dean and even Marilyn Monroe, so they can be styled in a variety of different ways. Here are a few suggestions:
Since their early days, these jeans have taken the title of the most iconic and influential piece of clothing ever created in the last 150 years, becoming a symbol of a boundary-breaking, do-what-you-want, independent style. Grab your own piece of history and a memento of the Levi’s 150th anniversary in-stores or online at Hibbett | City Gear. You can also check out our blog for helpful articles including the do’s and don’ts of styling men’s denim.