Sneaker Releases

Sneakers Release – Jordan 3 Retro “Blue Cement” Varsity Royal/Cement Grey Men’s Basketball Shoe

Oct 5, 2020

When the Tinker Hatfield-designed Air Jordan 3 first dropped in 1988, it was a shoe of many firsts. Jordan fans got their introduction to the trademark Jumpman logo on the AJ 3. The shoe offered wearers their first glimpse of the Air-Sole unit via a small window and introduced the line’s iconic elephant print. Whether it was the black and Cement Grey or white and Cement Grey, fans of the brand coveted each release of this groundbreaking basketball sneaker.

Jordan 3 Retro "Blue Cement" Varsity Royal/Cement Grey Men's Basketball Shoe

This October, Air Jordan drops an exciting twist on the original shoe with its Blue Cement “Varsity Royal/Cement Grey” rendition. Sneakerheads can grab a pair of these classic kicks in men’s sizes beginning October 10.

Varsity Royal blue dresses the sneaker’s upper — a richly saturated hue translated into both tumbled and smooth leathers. The Cement Grey elephant print outlines the toe and adorns the sides of the shoe near the heel, giving way to a black heel piece and black and white midsole. The result is at once vibrant and sleek, and the palette demands attention from all, whether courtside or in the heat of battle.

Jordan 3 Retro "Blue Cement" Varsity Royal/Cement Grey Men's Basketball Shoe

Speaking of heat, these sneakers keep your feet well ventilated, thanks to the grey throat with its pinprick perforations so you can stay cool in any situation. Black laces are a nice tie-in to the other black components of the shoe.

The Varsity Blue extends to the tongue’s Jumpman insignia and the shoe’s insole and sockliner, too. Turn these shoes over to catch a glimpse of the varied traction patterns designed for stops, starts, steals and quick cuts. Other features like a comfortable foam midsole and tough external heel counter take these shoes from amazing to exceptional.

Jordan 3 Retro "Blue Cement" Varsity Royal/Cement Grey Men's Basketball Shoe

Don’t’ snooze on this Jordan sneaker release. The Air Jordan 3 Retro “Varsity Royal” lands stateside beginning October 10. Pick up a pair in men’s sizes online and in-stores at Hibbett | City Gear.

How to Bag the “Blue Cement” Jordan 3 Retro

The “Blue Cement” Jordan 3 colorway launches on October 10 exclusively in men’s sizes. As one of the hottest sneaker releases of the year, pairs won’t be up for grabs for long. Want to know how to give yourself your best chance at bagging some for yourself?

First things, first: If you don’t already have the latest version of the Hibbett mobile app downloaded, do it now. You don’t want to wake up on launch day and miss out on the action because your app isn’t up to date.

Once you have your app updated, open it up, and register for our Jordan 3 Reto “Varsity Royal/Cement Grey” Men’s Shoe Launch Raffle. Important note: Raffles can only be entered through our mobile app (hence tip #1)!

By entering the Raffle, you are registered for a chance at first dibs on your launch shoe once it drops. If you are not already a Hibbett Rewards member, you’ll have to create an account prior to Raffle entry.

Also, be sure to sign up for Launch Alerts and add the “Blue Cement” launch to your calendar!

For more launch tips and tricks, read our expert advice post on how to bag the latest Hibbett | City Gear launch products.