His Houston-based team would interview friends, council members, artists, and more about what made them legendary and show the interviews to high school students for inspiration. During an interview with some 2018 freshmen, it was shared that academic environments weren’t always welcoming, the curriculum wasn’t engaging, and many students didn’t feel heard. While reflecting on this, Jarren happened to see a video of a rap group reading a Dr. Seuss book in their classic cadence. Light bulb moment!
From there, he and his business partner, Douglas Johnson, began to experiment with core curriculum developed by artists and ELA specialists. Eventually, a few notes jotted down in composition books would turn into a full-out classroom cypher by the end of each course, raising the students’ emotional, social, and literal literacy– as well as their confidence.