Dec 23, 2025
This past Tuesday, Girls Inc. of Central Alabama hosted a fashion show designed to celebrate confidence, self-expression, and opportunity for young girls in the community.
Dec 23, 2025
This past Tuesday, Girls Inc. of Central Alabama hosted a fashion show designed to celebrate confidence, self-expression, and opportunity for young girls in the community.
Dec 20, 2025
Hibbett’s Atlanta Elite team wins the LeBron Forever Kings 3-on-3 Tournament in LA, defeating Nike and Dick’s while celebrating basketball, community, and legacy.
Nov 25, 2025
Hibbett and Nike named two additional high schools to their joint First String philanthropic initiative this month, continuing their commitment to supporting youth athletes during the season of giving.
Oct 24, 2025
Ballin' in Boutwell brought college basketball and community spirit to downtown Birmingham, reimagining the historic Boutwell Auditorium for a multi-day celebration.
Oct 22, 2025
Hibbett and Nike brought a big surprise to Booker T. Washington High School, awarding a $50,000 First String donation to support the Golden Eagles basketball programs. Plus future scholarship and internship opportunities for student-athletes.
Oct 22, 2025
First String, the philanthropic initiative of Hibbett in partnership with Nike, hosted the second First String event in Boutwell Auditorium to celebrate Huffman High School’s boys and girls basketball programs with a $50,000 donation and additional support for student-athletes.
Oct 22, 2024
Hibbett & Nike, in partnership with Birmingham, AL-based agency Knight Eady, hosted an exhibition basketball game between the University of Alabama and Wake Forest University on October 18 at the historic Boutwell Auditorium. The brands also unveiled their latest philanthropic effort, First String, by donating $50,000 to Wenonah High School.
Nov 21, 2023
To celebrate the November 22 launch of the Hibbett-exclusive adidas Trae 3 adidas and Hibbett partnered with the Trae Young Family Foundation to gift 10 kids from the Atlanta community with a private shopping experience and special guest appearance.
Sep 16, 2023
Hibbett | City Gear hosted seven "Cutz 4 Kids" barbershop events and seven "Clips & Kicks" events in nine states this year. At each event, Hibbett | City Gear gave away free school supplies and hair cuts by local barbers to patrons and neighbors, while friends and family enjoyed live radio-hosted DJs, snacks, games, and more.
Jul 31, 2023
Hibbett and Jordan Brand recently hosted an exclusive in-store experience and giveback event in St. Louis, MO featuring special guest, Jayson Tatum!